Tag Archives: twitter

Digital is Dynamite

The buzzword is digital and the result can be dynamite; the question is how do you use the former to generate the latter? The answer is: using traditional customer-oriented marketing in a new-fashioned way! In line with various white papers on the subject, the key to driving engagement with your supporters and service users is [...]

How to use social media for market research

This is a guest post by Zoe Amar, Head of Marketing and Business Development at Lasa, a charity which provides services to Shelter, Age UK and thousands of other charities across the UK. She is also on the board at Bright One and is a Chartered Marketer. Zoe tweets from @zoeamar Social media gurus keep [...]

Cost effective social media for charities

Last week, our very own Dan Howe took part in a Q&A on the Guardian Social Enteprise Network. Below are his “best bits”, but you can also catch the rest of the experts’ advice over on the Guardian. Research your social media audience: There are some research tools out there, like Rapleaf, which can identify [...]

4 Useful Tools For Finding People to Follow on Twitter

So you’ve got the hang of tweeting and branded your twitter profile, but how do you find more people to follow? This post is the third part in our series of ‘Guides to Twitter’, written by Alisha Ramos, a volunteer with Bright One. You can follow Alisha on Twitter at @alishalisha and Bright One at [...]

How to Brand Your Twitter Profile Page

So you’ve got the hang of tweeting and finding other people to follow on Twitter. But how do you ensure your Twitter profile fits with your brand? This post is the second part in our series of ‘Guides to Twitter’, written by Alisha Ramos, a volunteer with Bright One. You can follow Alisha on Twitter [...]

Top 5 Ways to Grow Your Twitter Audience

So you’ve heard all about Twitter and decided to sign up. But now that you’re in, how do you grow your Twitter followers? This post is the first part in our series of ‘Guides to Twitter’, written by Alisha Ramos, a volunteer with Bright One. You can follow Alisha on Twitter at @alishalisha and Bright [...]

CharityComms 2020 Updated

We’ve had a great reaction since Bright One and CharityComms launched the CharityComms 2020 initiative a few weeks ago. The presentation has had over 1600 views on Slideshare (not quite at 2020 views just yet!) and created plenty of buzz on Twitter with the hash tag #cc2020. It’s also been great to see people writing [...]

Super Social Media Training

This is a post about Bright One’s series of training sessions held exclusively for Bright One volunteers and clients. Please get in touch if you are interested in running a training session for Bright One. We’d love to hear from you! Following last month’s inaugral Bright One training session on ‘Talkability’, a group of Bright [...]

Bright One Online

It’s fair to say that here at Bright One we’re fans of social media. It’s potential to aid third sector organisations to reach and communicate with the individuals who support them, as well as reach new people is vast. We use it a lot when it comes to working with our clients, but it is [...]

Welcome to Bright One’s Twitterverse

We were playing around last week with a really cool tool which we thought we’d share with you: MentionMap. MentionMap helps you to “Quickly find relevant people to follow.” You can use MentionMap to see Twitterconversations as a network and click any user to explore more about them, which means it’s a really neat way [...]