Tag Archives: Social Media
How to use social media for market research
This is a guest post by Zoe Amar, Head of Marketing and Business Development at Lasa, a charity which provides services to Shelter, Age UK and thousands of other charities across the UK. She is also on the board at Bright One and is a Chartered Marketer. Zoe tweets from @zoeamar Social media gurus keep [...]
The Latest Charity PR Articles on Behind the Spin
In case you haven’t been following the PR for Good Causes theme on Behind the Spin, it’s well worth taking a look at their recent articles: Want to know the top 10 charity campaigns of 2010? Let Petra Opelova show you her top choices. Selwyn Jerry Boston explores the use of celebrity endorsement by charities Melanie [...]
Bright One Annual Report 2010
Founders Note If Bright One’s first year was all about testing the concept of an organisation that used PR professionals and students to help charities meet their own PR and communications needs, then our second year has been about making this concrete: firming up our processes, building up our volunteer community, and [...]
“Pledge for Pixels” for the 16 days of Action Against Gender Violence
The Pixel Project, a global volunteer-led non-profit organisation working to end violence against women, invites you to be among the first participants in a new and groundbreaking online fundraising campaign. The Celebrity Male Role Model Pixel Reveal campaign is our flagship fundraiser that will raise US$1 million for the Women’s Aid Organisation of Malaysia [...]
Super Social Media Training
This is a post about Bright One’s series of training sessions held exclusively for Bright One volunteers and clients. Please get in touch if you are interested in running a training session for Bright One. We’d love to hear from you! Following last month’s inaugral Bright One training session on ‘Talkability’, a group of Bright [...]
Sign Up for the Second Social Impact Camp
Last month, Bright One held the first ever Social Impact Camp in partnership with UnLtdWorld. The date and venue has now been confirmed for the second event, which is being run in partnership with Leap Anywhere – the definitive guide to every fun event happening in London that benefits a good cause. Here are the [...]
Bright One Online
It’s fair to say that here at Bright One we’re fans of social media. It’s potential to aid third sector organisations to reach and communicate with the individuals who support them, as well as reach new people is vast. We use it a lot when it comes to working with our clients, but it is [...]
Welcome to Bright One’s Twitterverse
We were playing around last week with a really cool tool which we thought we’d share with you: MentionMap. MentionMap helps you to “Quickly find relevant people to follow.” You can use MentionMap to see Twitterconversations as a network and click any user to explore more about them, which means it’s a really neat way [...]
The Ties That Bind
This is a note from Nicola Jones, Bright One’s new Community Manager. You can follow her on Twitter at @navigatornic. I’ve been watching Bright One from the periphery since its very early days. I’ve seen it grow and become and exciting and creative player in third sector communications, a real alternative to the traditional forces [...]
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