Bright One is an excellent idea, harnessing the energies of volunteers from the communications industry for the benefit of social enterprise and the not-for-profit sector. We found them very helpful and plugged in to a wide range of ways to get across a message through different media.
Tessa WattSlow Down London
Robert Phillips
Robert is an award-winning Brand Marketer with two campaigns in PR Week’s Top 20 Campaigns of All Time. He is also the co-author (2008) of Citizen Renaissance, which examines the three great seismic shifts of our time: the perfect storm surrounding Climate Change; the Wellbeing Imperative; and the rise of Digital Democracy.
Robert advises a number of leading multi-nationals and global brands on defining their strategies in the context of a rapidly evolving communications landscape. His particular passion is the confluence of corporate reputation and consumer brands, and the role of trust, responsibility and accountability within business and politics. Robert’s career spans 22 years, having co-founded leading Consumer Brands Consultancy, Jackie Cooper PR (JCPR) in 1987 – and, together with his partner Jackie Cooper, sold the business to Edelman in May 2004. Robert became Edelman CEO in May 2007.
Robert is currently working with Think Tank Demos on an updated version of Citizen Renaissance, due for publication in 2009. He sits on the London Council of the CBI and on its Climate Change Taskforce also. Edelman is a founding supporter of the Portmeirion Symposium, www.wearenamesnotnumbers.com.
Robert’s Blog can be found at www.citizenrenaissance.com.